By Google is Facing Antitrust Lawsuit Claims from Competitors
Because every company is looking for dominance, others want to take advantage of their powers, and Google is one of them. For years, the United States Justice Department has been announcing strict rules and regulations for innovative companies to abide with.
The DoJ makes it straightforward for antitrust laws and vows to take action against any company failing to obey. For that reason, Google founded itself in the hands of the law after it was sued for violating the rule by blocking others from the search market.
According to reports, the accusations are cited from the authorities dealing with monopolies and seek to ensure Google pays for its doings. As such, the company is demanded to face the law and pay for its effects in different forms of choices such as fines, divestment, or change its business practices, or both.
The case is overseen by eleven different experienced attorneys from counties such as Texas, Indiana, Mississippi, Montana, and others like South Carolina, Georgia, and Kentucky. Reports say this is one of the most challenging cases the United States jury has dealt with for years, especially against technological brands that play a crucial role in the country’s economy. The last time the DoJ dealt with such a case was when it investigated the famous Bill Gate’s company –Microsoft.
When most people heard about Google’s accusations, they felt that the government’s actions against Microsoft were a show of faith that every company dealing with technology innovations was given a chance to boost and flourish its business beyond the shelves. For many, Google’s actions proved that the company isn’t fair or thankful to the government and even its searchers.
Defending Google, an experienced attorney named Jeffery A. Rosen said the company had its massive success since it started, and there is no sense for others to begin accusing it of any illegal actions. According to Jeffery, the company is the father of innovations in the internet search industry, and anyone accusing it is just looking for sympathy or is envious about how the company, which started from the ground, is now the leading giant in technology.
While he may be right, allegations show that the giant brand is doing business by maintaining monopoly power through unacceptable practices that are severely hurting its competitors’ success.
DoJ said that antitrust laws and responses against any company are essential to benefit consumers and not the companies involved. During the ruling, a top official from the Justice Department said if the government doesn’t enforce such strict laws to enable competition, the country will never see other technology startups making it to the top, which is killing the innovative minds in the country.
Because of the economy and the country’s reputation, the DoJ said it is still interested in continuing with the investigations against the company’s anti-competitive business practices. Authorities assured people this investigation would not affect anything in the online search activities, and everybody was free to continue with their regular online doing.
According to authorities, Google is dominating its position in search and advertising because of its efforts in most areas that other companies don’t take seriously. Areas mentioned to have pushed the company to the top are video distributions, data mining, information services, and advertising.
Google officials were spotted saying that this case is one of the significant challenges the company has ever faced from the Justice Department since it started offering services to Americans and worldwide.
In 2012, officials attempted to bring Google to court for its accusations but couldn’t because there were no clear answers to find the brand on the wrong. Since then, the company’s parent brand has boosted its business with over a trillion dollars, according to reports by the market publications’ share price.
Reports still went ahead and revealed that Google is leading with over 90% of the whole world’s searchers compared to other companies, which records only less than 60%. Additionally, Google’s parent company is also leading with over three-quarters of people searching and watching videos on YouTube. A specific report said the company has a more significant number of almost three-quarters of American Adults scrambling for videos on YouTube.
Moreover, the DoJ announced that Google’s parent brand uses a web of illegal actions to shut others from the market. This is led by the fact that the more massive amounts of money the company earns are used to pay others working together to help it stay at the top of the market. For instance, Google officials said most of the money they collect is used to pay companies such as mobile brands, browsers, and others like carriers and more. While this may be true, officials from the Justice Department said the brand is wrong to block others from accessing traffic and quarries, and because of that, it needs to refine its business actions.
Most people responded about what was happening on social media, but one of the most viewed comments came from Twitter, where one of the competitors’ chief executive general from DuckDuckGo, Gabriel Weinberg, said many were pleased the DoJ decided to carry such actions against Google.
